Pura 4 Smart Home Fragrance Diffusers with detachable covers

CPSC Recall #25-408 — July 24, 2025

Recall Summary

Recall Number25-408
Recall DateJuly 24, 2025
Remedy TypeRepair
Units AffectedAbout 851,400 (In addition, 1,100 were sold in Canada)
ImporterPura Scents Inc., of Pleasant Grove, Utah
Manufactured InChina

Where It Was Sold

Pura.com
Amazon.com
Target.com and Scheels.com and at Target
Scheels and other stores nationwide from August 2023 through May 2025 for about $50.

Product

Pura 4 Smart Home Fragrance Diffusers with detachable covers

Description

This recall involves the Pura 4 Smart Home Fragrance Diffusers’ detachable cover. The diffuser’s detachable cover contains five magnets (not three): three small magnets and two larger magnets. The diffusers measure about 4 inches wide and 4 inches long. The serial number is located on the rear label above the metal prongs. The affected diffusers have the following serial number ranges: JX230000001 to JX230801425 and JX240000001 to JX240049959.

Hazard

The magnets on the inside cover can detach, posing an ingestion hazard to children. When high-powered magnets are swallowed, the ingested magnets can attract each other, or other metal objects, and become lodged in the digestive system. This can result in perforations, twisting and/or blockage of the intestines, infection, blood poisoning and death.

Incidents & Injuries

The firm has received three reports of the magnets detaching from the cover. No injuries have been reported.

Remedy Instructions

Consumers should immediately dispose of the existing detachable cover while waiting for the replacement cover, keep the diffusers out of the reach of children and pets, and contact Pura Scents to receive a free replacement front cover. Pura Scents is contacting all known purchasers directly.

What Should You Do?

Stop using this product immediately. Contact the manufacturer for a Repair at no charge. If you experienced an injury, report it at SaferProducts.gov.

Frequently Asked Questions

Follow the consumer action instructions in the recall notice above. Most recalls require you to stop using the product and contact the manufacturer directly — either by calling the toll-free number listed in the official CPSC notice or by visiting the manufacturer's website. You generally do not need a receipt or original packaging to claim a remedy. The manufacturer is legally required to provide the remedy (Repair) at no cost to you.

Yes. If you were injured by a defective consumer product — whether recalled or not — you may have grounds for a product liability claim against the manufacturer and potentially the retailer. A recall notice can serve as evidence that the manufacturer was aware of the defect. Injuries that may support a claim include burns, lacerations, fractures, electric shock, choking incidents, and chemical exposure. Most product liability attorneys work on a contingency fee basis, meaning you pay nothing unless you win. Consult an attorney promptly, as statutes of limitation vary by state.

In most cases, no. CPSC-coordinated recall remedies are designed to be accessible without proof of purchase. Manufacturers typically ask consumers to self-certify ownership and may ask for photos of the product or its serial number. Some manufacturers request that you mail in a portion of the product (such as a cut cord or removed component) as proof of disposal. Check the specific remedy instructions for this recall for exact requirements. If you registered your product at the time of purchase, the process is usually even simpler.

If the original manufacturer has gone out of business, the recall remedy may no longer be available through them. In this case, contact CPSC directly at 1-800-638-2772 or cpsc.gov for guidance. If the brand was acquired by another company, the acquiring company may have assumed recall obligations. In some cases where a remedy is unavailable, CPSC advises consumers to safely dispose of the product. If you were injured by the product of a defunct company, consult a product liability attorney — parent companies, distributors, and retailers may still bear liability in some circumstances.